LUDHIANA (January 31, 2014)—EcoSikh, a US-based International Ecology organisation, which has been instrumental in creating awareness among Sikh communities about traditional teachings on nature preservation, and to show people how they can take positive action to safeguard nature, unveiled plans for celebrating March 14 as “Sikh Environment Day.”
In a press conference, Dr. Rajwant Singh, President EcoSikh, said, “This day is significant since it marks the coronation of the 7th Sikh Guru, Guru Har Rai, who is known for his deep sensitivity towards nature and its preservation.
“This day reminds us of a commitment to care for nature and other inhabitants in the World, based on the teachings of Guru Har Rai ji. We are confident that once again Sikhs in Punjab and around the world will take part in greening the planet. Our audacious goal of having 2000 Sikh organizations celebrating the Sikh Environment Day is already getting support in all six continents.We want the media to help in taking the message to as many Sikhs as possible so that they feel motivated to join in this unique celebration,” he added. Activists of ECO SIKH adressing press conference
EcoSikh also launched its Sikh Environment Day TV Promo before the media on the occasion.
Regarding this TV campaign, Mr. Ravneet Singh, the India Project Director of EcoSikh said, “Keeping in sync with changing times, we have created a small video which will be aired on TV channels in Punjab, India, and even abroad giving a clarion call to Sikhs to observe ‘Sikh Vatavaran Divas’.”
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